VOD Subscribers are the new CABLE TV viewers
AVOD (Advertiser Video On Demand) viewers are the new free to air TV viewers
(does the current CPM model work?)
Caboodle is a platform, suite of data products and network increasing value to advertisers, media buying and VOD companies.
Recently the Founder and Director of Innovation of Global Music Streaming app, Guvera. Claes has 20 years history in content, IT and advertising. Written multiple patents involving brands and content. awarded Ernst & Young Entrepreneur of the year award for technology in Australia
Recently VP - South East Asia at Yonder Music. Previously VP Brand & Agency Partnerships at Guvera, operating from SE Asia. Also VP of House of Guvera, overseeing original and branded film content for 20 countries.
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